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Genecia Alluora: The key to unlock consistent success. The key to unlock that diamond within you. No other things involved. This is what you need to do and must do tonight. You can do it because I've done it. As long as you have a mentor who can take you from where you are now to where you want to be, you can shortcut your success. You can be different in order to make a difference. Turn your talent into your business. Turn your passion into a paycheck by being you, by being you and owning you. Give yourself a second chance. Never say no to your failures. As a woman, we have the power in our hands. Never let your fears hold you back. Quit thinking and start doing. Life is really short and keep pursuing what you truly ever wanted to achieve. Women come together. Alone, we are strong. Together, we are unstoppable. The Soul Rich Woman Blueprint is going to be transforming your life today, yesterday, last year. Because you took action today, I'm going to say more power to you.

[00:01:16]
Genecia Alluora: What you really need is a simplified plan that focuses on money making and client attracting inspired actions online. Join our number one leading female entrepreneur network club in Asia. Their monthly business master classes and office hours by the mentors, special guest experts on all the topics you need to build a business and life you love. You're just an F word away from the life you want, the marriage you want, and the family that you want. This is a no contract membership and it's only $12 a month. You can cancel your membershi at any time. You've got nothing to lose. Check it out at soulrichwoman.com. 10 X your financial independence today.

[00:02:06]
Genecia Alluora: Hello, gorgeous, and welcome to today's episode of Soul Why - Secrets of the Soul Rich Women Blueprint. I'm your host, Genecia Alluora. In today's episode, I want to be talking about the value, the value that you will give on a webinar. What framework that you should be using if you are doing a seeding webinar. Now, seeding means selling. That would be an offer or upsell at the end of the webinar. So what framework are we looking at? The first thing is always to begin with an end in mind. Most mistakes that my mentees always make is to create the PowerPoint slides first. They are always in a hurry to create that PowerPoint slides. Now, first and foremost, why must you first understand the framework of the webinar? In a previous episodes, I talked about between a training webinar versus a seeding webinar. Two different end in mind, two different goals and two different outcomes. So you really need to really have to decide why you're doing what you're doing. So if you have a value ladder in place, you have something stacking up to the next step, then you would like to explore this framework, which is first and foremost to begin with an end in mind.

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Genecia Alluora: That is the most important part, which is to start with what are you going to promote? What are you selling? What are you going to put up as an offer that is irresistible for your consumers, for your audience? And then later on, starting to prepare that deck of slides. So in that deck of slides is what I call the seeding webinar format under the Soul Rich Woman Blueprint. There will be three secrets. There must be a headline, a sub headline, and then three secrets. What will they do? e learn on the webinar. You also need to include why they cannot miss this webinar. Why is it important to show up at your webinar? You must remember, what drove the change that the whole world now is online, going online? It was because of COVID 19. Everyone is now online. If you look left, you look right, someone else is doing the same thing as you. You look left, you look right, someone carries the same products or services as you. It's also posting the same thing on social media online as you are. You look left, you look right, someone else seem to be getting inquiries, except you.

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Genecia Alluora: So now that everyone is online, online is very crowded. You must really be very distinct in how your webinar is going to serve them and help them. Gone are the days where webinar, where you see free webinars, come and learn about healing. Okay, what type of healing? What method of healing? What exactly is the healing? Oh, how to make money online? What exactly is the method? What is the blueprint? Is there something that is different? So you must be able to communicate these factors succinctly with your audience. So headline, sub headline, three secrets, and why do they need to show up, and why they must not miss this, why they should not miss what you're missing. Do not put a video on your free webinar page. Usually, this will decrease conversions, probably because when they play the video, they get distracted and then they forgot to sign up. So just get them to read and then click on the register now button. The About You is also important. Don't just put a generic about you. If you are the trainer, the speaker, the coach, the consultant, the author, you want to tweak your bio slightly to cater to the audience that you are targeting.

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Genecia Alluora: So for example, if it's a webinar about podcasting, you want to bring up your podcasting credentials. And then if you are talking about healing, you want to put forth the healing credentials. Like, if you are a speaker and you're teaching public speaking, you want to put up who you have shared the stage with. Maybe you've shared the stage with Tony Robbins, with Robert Kiyosaki, with Gary VeeniChuck, with Pia Wurtzbach, or even Blair Singer. So by having all these profile headlines, sub headline and three secrets in place, you want to discuss and look into how are you making it interesting for your people who are going to sign up. One key thing to remember that even though I've given you the framework, it is important for you to test the words because for every webinar, are you driving it to the hot, warm or cold market? I can tell you it's three different types of landing pages altogether. Okay?

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Genecia Alluora: Number two, you must be able to describe succinctly what problem you're solving on the webinar, specific to the audience, and then what potential solution could solve their problems as well. Number three, you want to make sure that the information putting up includes testimonials as well, and then something that is related and relevant to what you're presenting. So even if you're new, you said, Genecia, I don't have any relevant testimonials, but at least have a testimonial that is relevant to your integrity. Maybe you have taught them before. How were you like when you were helping them or coaching them or mentoring them? That in itself would be valuable on your landing page for the webinar framework when you are presenting for your audience who is going to show up. And of course, there's always the next steps where how are you going to get them to register for the next step and maybe even showing up on the webinar? So that is the next few things that you would need to look into after setting up the landing page for the purpose of at least getting them to say yes to you right at the start. Okay?

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Genecia Alluora:So I hope today it has opened up your mind and helped you to look at it. So do remember to check out our webinars. We've got two free webinars for you. How to build your online presence to be seen as a leader online and 10 X your financial independence. And of course, how to use audio and voice marketing to turn no into yes as a leader online and ten X your financial independence. Both of these free webinars are available on the website at soulrichwoman.com. Now, if you have got any questions, do remember to go to shor.by/ask and connect with me. Do a coaching call with me. I think that will be valuable to help you to look into your business or to even kick start whether you are 9 to 5 employee or looking to really quit the red race. Yes, that's right. Okay, so sending you my love and I'll speak to you soon. Bye for now.

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Genecia Alluora: Thank you for joining me today. I would love for you to connect with me on LinkedIn, Facebook or Instagram and share with me your thoughts on today's episode at Genecia Alluora. G-E-N-E-C-I-A-L-L-U-O-R-A. Alternatively, you can send me an email at hello@soulrichwoman.com. H-E-L-L-O @ S-O-U-L-R-I-C-H-W-O-M-E-N.com. I have a free gift for you on our website. Secrets of personal branding and also how do you delegate 80% of your to do list to your assistant so you can make money online and focusing on your zone of genius? And that is available at soulrichwoman.com. S-O-U-L-R-I-C-H-W-O-M-A-N.com Join the number one leading female entrepreneur network in Southeast Asia, connecting more than 200,000 women across the region. Be a Soul rich woman. Dream to shine. Woman leader, leader activated. Alone, you are strong. Together, we are unstoppable.